Email marketing remains a powerhouse in the digital marketing landscape, providing businesses with a direct and effective channel to reach their audience. However, to maximize its potential and ensure a substantial return on investment (ROI), certain best practices need to be followed. In this article, we’ll explore 10 email marketing best practices that can significantly enhance your ROI. Importance of Email Marketing Email marketing is a cornerstone of digital communication, allowing businesses to connect with their audience in a personalized manner. When executed strategically, it can lead to a substantial return on investment. Overview of Email Marketing ROI Understanding the…